Reference no: EM133096878

BSBMKG542 Establish and monitor the marketing mix

Workplace Project Assessment

Task : Prepare Marketing Mix Analysis Report

This task will require you to test and select a suitable marketing mix for the marketing task identified in Workplace Project Task 1 and prepare a Marketing Mix Analysis Report.

Use your workplace/organisation's template to complete this task or use the Marketing Mix Analysis Reporttemplate provided at the Bounce Fitness site.
To complete this task, you must:
• Review the Marketing Task Report from Workplace Project Task 1.
• Identify at least one method for the following:
o Gathering data on the marketing mix from Workplace Project Task 1.
o Analyse the gathered data to determine the effect of the marketing mix components on each other.
• Identify the expected outcomes from the test results
• Implement the identified data gathering method and analysis method.
• Record actual outcomes from analysis conducted.
• Use your test results to select a suitable marketing mix for the marketing task identified in Workplace Project Task 1.
• Prepare a Marketing Mix Analysis Report including all items listed above.
Review Workplace Project Task 2 - Assessor's Checklist before starting this task. This form outlines the following:
• Resources you are required to access to complete the task.
• All criteria your submission must address to satisfactorily complete this task.
Your assessor will discuss these resources with you, and the criteria outlined in this form prior to this assessment.
Review the template you will use to complete this task. If you are using a template from your workplace/organisation, discuss with your assessor to ensure that the template covers all requirements that apply to this task. Otherwise, use the Marketing Mix Analysis Report template provided at the Bounce Fitness site.

Attachment:- Establish and monitor the marketing mix.rar