Select a marketing topic of your choice examples include

Assignment Help Marketing Management

Reference no: EM13392373

Select a marketing topic of your choice (examples include: Global Marketing, Services, Pricing). Begin your research by using the GCU Library or an electronic database search.

Find a scholarly/peer-reviewed journal article on article less than 5 calendar years old on a topic addressed in this course that is of interest to you, the student.

Create an article review of 750-1,000 words that addresses the following:

What is the thesis (main idea) of the article?
Why is (are) the author(s) writing about the topic?
What facts are presented?
How does it relate to the other readings (especially the text) on the topic?
Critique the article.
What are the conclusions and recommendations?

Prepare this assignment according to the APA guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

Reference no: EM13392373

Questions Cloud

Write down the capacity implications of the marketing : suppose that alwaysrain irrigations marketing department will undertake an intense ad campaign for the bronze

Explain how can an organization optimize supply chain : supply chain management is the integration of activities that procure materials and services transform them into

Rc productions inc a manufacturer of high-end remote : rc productions inc. a manufacturer of high-end remote control airplanes has asked you to assist them with their channel

Explain how transaction cost in private markets vary from : discuss what types of activities comprise the notion of transaction cost. describe how transaction cost in private

Select a marketing topic of your choice examples include : select a marketing topic of your choice examples include global marketing services pricing. begin your research by

Depict potential dead weight loss dwl which might result : assume that the regulator knows the marginal cost of abatement fairly well but there is uncertainty about marginal

Frank erlacher an inventory control specialist is : frank erlacher an inventory control specialist is interested in better understanding the accounting for inventories.

You should specify the degree of complexity of this process : 1- after having defined the typical consumer profile of this product qualify and outline its decision-making process to

Alternatively if regulator proposes to give away free : consider the case of a single polluter and regulator. the regulator knows the marginal benefit of pollution abatement

User Account

All Pages