Select a market research data collection tool in what type

Reference no: EM13455380

Select a market research data collection tool. In what type of scenario would you use this tool? What would be the benefits and drawbacks of using this tool

1. Explain the potential challenges faced in an online focus group.

2. Explain why companies may still rely on mail in surveys instead of their cheaper counterpart, the online survey. Defend your response.

Assignment:

Write a 2-page paper (plus cover sheet and reference page) that addresses the following: You have been tasked with developing a market research plan for your company's new line of lip balms for men and women. Determine what type of market research (primary or secondary) you'll need to collect and the tool(s) you'll use to perform your data collection. Include a section on any challenges you might face and how you'll handle them. Be sure to include any sources you use to support your work.

Reference no: EM13455380

Questions Cloud

Dsign a program for a health and wellness program for a : part a design a program for a health and wellness program for a multi-culturally and economically diverse population in

Determine the considerations for and process of ethical : imagine that you are a member of an ethics committee listening to arguments for and against altering the way in which

Compute the chain weighted or chain linked gdp deflators : an economy produces only three products a b and c. the prices and quantities for the years 2009 2010 and 2011 are

Any event that occurred in history that involves any : any event that occurred in history that involves any combination of the following revolution political change the

Select a market research data collection tool in what type : select a market research data collection tool. in what type of scenario would you use this tool? what would be the

If government did perform expansionary fiscal policy to : suppose for a closed economy no import or export the autonomous consumption ac 500 mpc0.9 and suppose that the

Describe some of the biological and psychological : 1. describe some of the biological and psychological perspectives of explaining crime.2. explain how the social control

There are two kinds of genetic drift explain and give an : there are two types of genetic drift. describe and give an example of both the bottle neck effect and the founder

The 80s and deregulation please respond to the following : the 80s and deregulation please respond to the following note please respond to one of the following two bulleted

User Account

All Pages