Seemingly real conversations work effectively

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Reference no: EM132247305

Traditional tools of marketing and PR have undergone a shift as new tools for the trade are developed, specifically social media. Very often marketers will use blogs and other social sites/networks to sound like people having a conversation or posting a message but, it’s really a contrived marketing/PR tool. That said:

Do these “seemingly real” conversations work effectively to shift your opinions of products and services? Explain.

Are they a credible source for information and/or recommendations? Why or why not?

Are there times or incidents when these types of efforts could or would be more effective? If so, what are they?

Reference no: EM132247305

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