Secondary data to solve marketing problems

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What are the major limitations of using secondary data to solve marketing problems?

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Other Requirements: Include relevant information--facts and/or opinions--from “expert” sources to support selections. Citations and references must be written in Harvard style of citation. Your paper should be about 500 words not counting title page and references. Answer should be in your own words not copied from web sources. Use at least 3 to 5 credible references.

Reference no: EM13161817

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