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Imagine that you are a manager at a brick-and-mortar store that also has an ecommerce site. The company has tasked you with creating ideas to improve profitability and encourage shoppers to return to the store as the coronavirus restrictions are beginning to be lifted in some areas but are becoming more stringent in others. Discuss at least two ideas using PRICING as one strategy and PLACEMENT (distribution) as the second strategy to help build your business.
Choose two existing health care organizations that are in the same discipline (such as hospital-hospital, insurance company-insurance company, etc.)
q1- what are the benefits and limitations of the relational database model for business applications today? respond to
Describe the German business environment when Wal-Mart entered the German market. Why did Wal-Mart fail in Germany
Determine the population of electric-car buyers. Would you like to own an all-electric car? Do you think there is a viable market for such a product?
Discuss what a marketing plan is and is not. Examine the elements that should be included in a marketing plan. Examine the importance of a marketing plan. Discuss how a marketing plan can be applied to a new product launch.
Determine the marketing strategy and business communication standards to be used. Explain any global marketing issues in the marketing plan.
After carefully reading the case study, Smart Cookie, answer the following questions in a 5-7 page paper with support from a minimum of two external sources. Apply SWOT, Porter's Five Forces, or the BCG Matrix to analyze Kraft's strategic plan to ..
Assimilate all of the readings throughout the semester into a cogent guide for thinking about Marketing and review your readings throughout the course and make a list of the key concepts
What is Apple Inc. strategy to compete in their industry? Has the company's competitive strategy yielded a sustainable competitive advantage?
Responses to discussion question topics should be a minimum of 250 words. 1.The major project for this course is creating a marketing plan. Provide company name, a description and URL, if available. You need to either select a small company or small ..
How do you communicate value? If the messaging is not understood by consumers, they will want to pay less for a product. Communicating Value to a target group of consumers is important to the bottom line
Evaluate the company's business strategy and global competitiveness plan and Conduct an internal assessment using SWOT analysis
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