Search engine placement and visability

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Assume you are the manager of a company that sells books that can be downloaded from the Internet. Why is it important for your company to have a high ranking in search engines? What impact will higher visibility have on the firm? Would it be difficult to get a high search engine ranking for a company that sells e-books?

Reference no: EM1373047

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Search engine placement and visability : What impact will higher visibility have on the firm? Would it be difficult to get a high search engine ranking for a company that sells e-books?

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