Scholarly activity comprehensive case

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Unit VII Scholarly Activity Comprehensive Case

Analysis For this assignment, read the case study, “Pyrex,” on pages 510-515 of your textbook. You will compile a comprehensive case study analysis based on this case. This involves a critical review of the company and situation leading to the problem identification. From there, you will research the company, industry, and competition, leading to the identification of several viable alternatives, followed by the final recommendation. In summary, the format should include the following:

1. Company/product overview: Introduce the company and its products/services.

2. Situation analysis: This requires an analysis of what is occurring in the organization, both internally and externally. Think about the political/legal environment, economic, socio-cultural, and technological impacts. Using the CSU Online Library, minimally research the industry and competitors.

3. Problem: Identify the problem(s) that this company is having or will have in the near future.

4. Alternatives: Formulate a minimum of three possible alternatives that could solve the problem(s) you stated above. Explain each thoroughly, with an eye on the advantages and disadvantages of each alternative.

5. Recommendation: Examine the alternatives, and select the best alternative for this company. Include rationale for selecting this alternative over the others and the implementation process.

Your comprehensive case analysis should be a minimum of five pages.

Reference no: EM132203419

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