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Samsung case study

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Reference no: EM132508668

Read the Samsung case study in your textbook. Answer the four questions below.

Questions:

1. Do you think Samsung is assessing its corporate innovative activities? Explain based on our chapter material.

2. Using Table 13-1, how would you assess the (Entrepreneurial Intensity) at Samsung?

3. Which measurement tool from the chapter would you recommend that Samsung utilize, and why?

4. Earlier, we looked at Apple. Do you also see similar limitations of Apple at Samsung? Describe them.

Reference no: EM132508668

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