Sales and profits have been falling for the last few years

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Reference no: EM132186370

Assume you are a CEO of a company in decline. Sales and profits have been falling for the last few years. The last few strategic plans have not had much success. You have spent too much money for acquisitions, your customers are leaving you, your costs are up etc. After reading How the Mighty Fall and Billion Dollar Lessons, what general guidance would you give in a memo to your direct reports including your strategic development team. What are some of the questions that need to be answered for a company in decline that would be pertinent to a strategic development team? (Use How the Mighty Fall primarily and supplement with support from Billion Dollar Lessons )

Reference no: EM132186370

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