Reference no: EM133025331

Case - Entering new markets at HealthTech Global Ltd (attached)

You have been hired as a consultant to analyse and provide a business project plan for company "HealthTech Global Ltd", who are a start-up company developing AI tools for detecting medical conditions using a range of reporting methods. They are based in Cambridge and the CEO Prof Helmut de Greef, gained funding to start the company in 2019 from an Innovate UK competition.

Assignment Questions

In your role of the Chief Project Planning Manager you are required to develop a report (including academic references and reference to leading practice literature e.g. PMBOK), structured along the following lines:

Part A - General overview - approx. 2,500 words

Critically evaluate the best way for a growing company to evidence excellent project management techniques that are evidencable to any investor. What steps can be taken to improve the term-to-market of new products? What are the key steps to ensure quality in Project Management? How can projects best be managed to ensure confidentiality? What are the key measures and tactics to implement a new approach that reduces communications problems? How will customers benefit from the new approach?

Part B - Project Planning (20%) - Gantt Chart report (added explanations approx. 250 words)

Given the importance of your report, develop a one-page project plan in MS Project Gantt chart form. The chart should clearly indicate the critical tasks and the planned end date.
You need to create two variants:

First, for a 4 month duration. Include the 4 month Gantt chart as appendix Part B.1.

Secondly, suggest any tactical options to reduce the project duration to 3 months as you have heard rumours that your report might be required with urgency at an earlier date. Update your planning and include the 3 months Gantt chart as Appendix Part B.2. How will this shorter timescale still ensure successful delivery?

Part C - Budget creation - Excel report and approx. 250 words of added explanation why you spent what you did.

PART C First task:

Assuming that the project will run perfectly to the schedule outlined by you in Part

B.1 with all contract personnel working as defined on the tasks indicated, generate an overall budget planning for your report. Include the 2 secretaries and 2 consultants, accommodation costs at £650 per week inclusive, your own salary at £ 4,250 p.c.m. (per current month), all new PC hardware (total fixed cost:

£11,000) and project planning software (total fixed cost: £12,000), and total miscellaneous fixed costs of £22,000. Create budget positions for meetings, travel costs and other activities at your discretion within the overall budget limit. You can include a web site for explaining your project and project maturity, and also for training of the teams with the new project maturity techniques.

Show all calculations and totals via suitable report formats from MS Project. Include as Appendix C.1.

PART C Second task:

The agreed total project budget for your report is £210,000. When you discuss this budget on your first day with the Chief Financial Officer (CFO), he is not happy. He requires that you prepare an alternative where total costs are only £170,000. Show all calculations and totals via suitable report formats from MS Project, and include as Appendix C.2.

Attachment:- Entering new markets.rar