Role of company vision and mission in planning process

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Reference no: EM13108319

1) Discuss why businesses set plans, how they set plans, and how short and long-term objectives work together.
2) Define and discuss the role of a company's vision and mission in the planning process.
3) Who in an organization is in the best position to write a strategic plan and a tactical plan? Explain why.

Reference no: EM13108319

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