Role of audience involvement in persuasion via pop culture

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Reference no: EM133529010

Questions:

1. Explain the role of audience involvement in persuasion via pop culture according to the Entertainment Overcoming Resistance Model by (a) identifying and defining at least two forms of audience involvement, and (b) explaining why audiences who are involved in that way are likely to change their attitudes.

2. Explain concepts and your ideas about them.

Reference no: EM133529010

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