Right of intellectual property

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Reference no: EM133090066

This exam requires you to use the case report entitled, "nam.R: Addressing Sustainability by Leveraging (Open) Data", available through Ivey Cases (iveypublishing.ca), labelled, IN1719, authored by Dawn Jarisch and James Costantini, INSEAD.Your task: based on the information contained in the above-mentioned case report and together with your own research, respond with a comprehensive report (qualitative and quantitative information) submitted through BlackBoard to the following:You have recently been hired by nam.R as the company's new Strategist. Your responsibilities include providing support to and consulting with both the corporate and business units and to ensure that there is good integration between them. To this end, you have determined that your highest priority tasks are business development and to ensure that the corporation's governance will perform globally at the highest ethical level in the future as it responds to the markets in various countries.Among various other concerns you have identified the following areas that you wish to consider that will form the basis of your Strategic Management report which will be submitted to the CEO and ultimately the Board of Directors:

-Your examination of nam.R's competitive advantage: process and results (use of frameworks require fully detailed explanations);

-The top four countries you recommend for actively targeting for business expansion (the first is France). By expansion you intend to be the company that secures the largest market share and highest profitability globally while promoting all tenets of sustainability as discussed in class Include your decision criteria and justification for using each and the ranking of the countries with a rating for each along each criterion with full explanation). This will require considerable research along various dimensions levels e.g., macroeconomic, political, legal (right of intellectual property etc.

-What sectors beside energy would you target and why (name no more than 4)? [Develop a checklist or sustainability audit that you will require each potential customer to complete and achieve an adequate score - submit this as an appendix for +2%].

-Determine your three strongest competitors and justify with full explanations why each is considered so, then logically organize an argument to develop competitive advantage i.e., what is nam.R's advantage? Use all four principles for identifying potential competitive moves (Chapter 11 of textbook).

-Recommend an overall business model for nam.R. Do you recommend sharing value with data producers and knowledge partners? Explain and justify your answer.

-Provide an implementation plan that incorporates all your recommendations. Highlight any additional resources that might be required, associated costs and how they are to be acquired. Keep in mind that nam.R is a real start-up with limited resources.

Reference no: EM133090066

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