RFID technology can generate increased customer satisfaction

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Reference no: EM132241766

1. Describe how RFID technology can generate increased customer satisfaction.

2. What are potential disadvantages to implementing RFID technology in a retailer such as Marks & Spencer?

3. Why did Marks & Spencer initially deploy RFID technology on a limited basis? In your opinion, was this the correct strategy? Why or why not? Be specific.

Reference no: EM132241766

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