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Review the importance of clearly defining a target market

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Reference no: EM132624353

Question 1: Review the importance of clearly defining a target market.

Question 2: Develop a segmentation scheme for bulletproof backpacks and include the most important segment descriptors (demographics, psychographics, behaviors, values, attitudes, etc). for the segments

Question 3: For this product, define the target market(s) you would focus on, and describe why you would choose this/these target segments.

Reference no: EM132624353

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