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Review current product or service in market

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Reference no: EM133138181

Discussion 1.

Determine three essential questions needed to develop a proper persona for a company in order to identify key demographics. Use examples and references where needed to substantiate your view. Identify a specific behavior that could serve as a potential channel.

Discussion 2.

Review a current product or service in the market and determine if the company identified the persona for its product effectively. What decisions created a successful or unsuccessful product persona?

Reference no: EM133138181

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