Reference no: EM132726501
The Core Assessment for MK 386 is a research paper that addresses all the important areas that are required for a retail business. There are three steps to the project: select a retailer, conduct an interview, and write the paper. You will select your retailer in Unit 1, and should continue to work on the paper for the entirety of the term.
Core Learning Outcomes
1. Summarize the contribution of retailers to the product value chain.
2. Explain consumer motivations, shopping behaviors, and decision processes for evaluating retail offering and purchasing merchandise services.
3. Evaluate corporate objectives, competitor analysis, and competitive strategy.
Distinguish the traditional basis for segmentation and how segmentation can inform retail strategy.
4. Summarize factors affecting strategic decisions involving investments in locations, supply chain and information systems, and customer retention programs.
5. Integrate tactics (pricing, merchandise assortment, store management, visual merchandising, and customer service) for extracting profit from a retailing offering.
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Organizational development and social responsibility
: Determine three typical global marketing activities that companies should centralize at their headquarters
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Porter''s five forces theory
: Describe each area of Porter's Five Forces Model for the company that you have chosen
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Prevent recurrence of similar crisis
: How the corrective action helped to restore stability to the financial system. How the corrective action should prevent recurrence of a similar crisis
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Prepare the appropriate reversing entries at the beginning
: Vacation pay for the year that had been earned by employees but not paid to the or recorded is $6,650. Prepare appropriate reversing entries at the beginning
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Retail administration
: Summarize the contribution of retailers to the product value chain. Evaluate corporate objectives, competitor analysis, and competitive strategy.
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Prepare the entries to close income summary
: The company had owner drawings of $10,000 during the month. Prepare the entries to close Income Summary and the Owner's Drawings account at April 30, 2020
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Why risk management is important for organizations
: Why risk management is important for organizations? Develop a risk assessment and control plan for few jobs in your workplace using the following template
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Financial measures of profitability
: Identify and describe one of the financial measures of profitability, liquidity, efficiency, and leverage.
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Do economic analysis of two giant competitor brands
: Do an economic analysis of two giant competitor brands, Coke and Pepsi, in the context of them being rivals in the "Twenty-First Century"
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