Reference no: EM133183136

Humana's Jeff Ross has a few words of advice for organizations that want to set up ESNs. First, he says, "be more lenient than heavy-handed" in monitoring users' posts. "It is very rare," he adds, "that we have to remove posts. If that happens, it might be because they've violated some HR or solicitation policy." Second, keep guidelines simple: At Humana, he says, "we focus on the 'Buzz Ten Commandments'-a simple list of rules such us 'respecting other people' which is straightforward and easy to understand. "Like virtually every company, however, Humana does place certain restrictions on ESN content. What kind of restrictions do you think are appropriate for ESN usage at a corporation such as Humana? What kind of restrictions would you regard as too "heavy-handed"?