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Responsible for selling time-shares

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Ron Hall is a customer service representative responsible for selling time-shares to a new family resort on the Orlando Florida Universal Studios property. Assume that Ron's buyer is a single father of one pre-teen son, brand manager for a consumer-packaging firm in San Antonio Texas and has an expressive communication style. How should Ron plan to approach this buyer? What features and benefits will most likely appeal to this buyer? What type of selling tools will help make the demonstration most effective?

Reference no: EM131544787

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