Responsible for generating business plan for new invention

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Reference no: EM131943748

You are responsible for generating a Business Plan for a new invention that was produced by your companies Research and Development department. Your goal is to secure funding to pursue the marketing and selling this product in the commercial marketplace. For this essay, you are to create an 'Executive Summary' for this business plan. It is not required to be the recommended size of a typical Exec Summary (2-3 pages), 2 - 3 well constructed paragraphs should be adequate.

You will need to conceptualize a theoretical product and marketplace about which the plan will be written. In the spirit of business being 'both Art and Science', be sure to be creative in your ideas and assumptions. I suggest you refer to suggestions for a good Executive Summary for specific areas to focus on.

Reference no: EM131943748

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