Researching new ways to use deodorant soap

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Reference no: EM131774569

You're the manager responsible for the work team charged with researching new ways to use deodorant soap. You noticed that this team generated its best ideas while it was storming -- tussling over roles, expectations, and leadership. For example, during this period one team member observed that thickly perfumed soaps repel deer. The storming team then launched into a heady discussion of how to market the soap to organic gardeners. However, as the team has subsequently settled into its roles, it's lost much of that synergistic energy. How might you nudge the team back into the intensity of storming? As you formulate a response to this difficult challenge, draw upon all of the concepts and techniques you have studied so far.

Reference no: EM131774569

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