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Discussion Post: BI, Analytics & Decision Support
Group decision support systems provide structure and aid teams in managing the ideas from all members. Some of the key tools incorporated in such a system are: electronic questionnaires, electronic brainstorming tools, idea organizers, tools for setting priorities, and policy formation.
1) Research the tools currently available and select one for "each" category.
2) In your own words, present a scenario in which it could be used and your case for why this tool is the appropriate choice.
Explain the difference between marketing research and a DSS. Explain how firms implement positioning strategies and the role of product differentiation. Why is this important to a company
choose a social media campaign to analyze. you can choose a political campaign product advertisement campaign or a
If you were personally responsible for implementing a particular marketing strategy, which implementation approach would you be most comfortable using, given your personality and personal preferences? Why? Would your chosen approach be universally..
how would you apply the four prsquos to a service? choose a service you use. what is the service? what is the name of
What are the most significant ways in which companies like eBay are using analytics to gain competitive advantage
Write a proposal to your business partners regarding the situation. Answer all questions brought up in the case and compare the case
discuss, we can increase these benefits for a B2B product or service of your choosing. As a manager, in what order would you prioritise these benefits and why
What elements do you need to include in the proposal? How are you applying the three-step writing process to the proposal?
Find a company whose strategy is value based pricing. Is this an effective pricing strategy? Discuss.
Which of the following are tax-deductible for a corporation? Which of the following will likely result in a greater use of external funding?
Are there any examples where customer service is a significant contributor to the company's success?
your management team has been retained by a senior manager who is concerned about the effectiveness of his managers and
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