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1. Research the Lean Start Up approach and consider the principles and methodology. Is it an approach you would consider? Why or why not?
2. What issues and concerns would you have if you decided to deploy the biometric payment system?
3. How can a strategic marketing management team make sure resources are targeted used effectively and efficiently? give examples.
Create a service blueprint that depicts an overnight stay in a nationally-recognized hotel chain. Your blueprint should capture the process, which begins with a client's call to the reservationist and ends with checkout and departure the following da..
Suppose an organization is considering the purchase of an enterprise software package that would be a mission-critical application for that organization.
Don had doubts about Evan's new consulting business and wanted out of the contract.
Congress wishes to impose regulations on the insurance industry.
Identify the main external forces triggering the need for organizational change. Pick three and discuss how they might necessitate behavioral change on the part of organization’s employees.
A key to long-term business success lies in a firm’s ability to offer value to customers through its product offerings. Identify and discuss the key sources of value at Colgate-Palmolive. How might these value-adding properties be communicated to cus..
One of the most challenging tasks facing marketing managers is controlling price escalation. A firm in your industry decides to increase prices on a somewhat regular basis in order to anticipate and help mitigate losses. Seems like a smart approach. ..
Belief which helps solves difficult social problems create a desirable community also attract also keep skilled employees is known as which argument.
What is the role of the Scientific Method in developing a good forecasting model? how the method is applied in behavioral science research?
To what extent should the NLRB get involved in determining bargaining units? Should the vote be in the unit preferred by the employees? What do you think explains the relatively poor recent record for unions attempting to organize large bargaining un..
What is the rate of return you earned on the Japanese securities before converting to dollars? What is the rate of return in U.S. dollars?
Find an article about an industry in the United States, such as the pharmaceutical industry.
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