Research-the entire idea of strategy lies

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Concepts to research in each category. (Note: This list is intended to be used as a springboard and should not be considered exhaustive in any individual case.)

Conclusions about how and why these assessments are relevant to the company overall. (These conclusions may be your own personal suppositions, or they may be provided from external sources.)

Southwest Airlines

This analysis will require significant research. Although the framework suggested is structured, this assignment is not intended to be a linear exercise. Be creative in your research-the entire idea of strategy lies in having information or insight that your competition may not have, so this assignment may require a little digging.

Reference no: EM133105053

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