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Assignment:
Some research suggests the culture of the USA and the culture of Mexico differ. (Discuss a couple dimensions from the Hofstede cultural comparison chart.) These include power distance, Indulgence, Individualism, long-term orientation, indulgence, and motivation towards achievement and success. What ways do you think this research is accurate or not?
Conduct Internet research on the topics of chronological and functional resumes and discuss the following: 1) What is the difference(s) between a chronological or functional resume?
Explain how companies create customer-centered businesses and describe what impacts the consumer decision-making process
Pick out two competing brands from a particular industry (e.g., Whole Foods vs. Trader Joe's from the grocery retailer industry).
What are the basic factors that affect price in any market? What considerations enter into the pricing decision?
Your Marketing Research class has been charged with increasing enrollment at Rasmussen College. There are several markets worthy of targeting.
What do you think are the positive and negative aspects of a totally free marketplace? Which countries will win and which will lose in such a world?
Using resources from the Library's full-text databases, discuss the major sources of risk facing the company within its international markets?
Which do you feel is probably the most difficult of the five steps? Which do you think is the most time consuming?
Select one of the two certification programs you researched in Step 1 and note three points about the program. Do you think this program is effective
Involving human subjects requires that researchers be cognizant of and adhere to the important tenets necessary to protect subjects from abuse,
What are the markeing objectives-Marketing objectives: The objectives should be set at the marketing level and be SMART.
How does Philip Morris handle the sensitive issues associated with marketing tobacco? What kind of information does its website athttp://www.philipmorrisinternational.com/ provide about smoking and its negative effects on health? How do you think ..
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