Research paper on food and consumer packaged goods marketing

Reference no: EM131142338

Instructions:

This is a research paper about "Food and Consumer Packaged Goods Marketing" Please see the given format for the outline of this paper.

Food and Consumer Packaged Goods Marketing

1. Introduction

2. What is Food and Consumers' Packaged Goods Marketing?

a. History
b. Maximizing brand and private label awareness

3. Segments of the Food and Consumer Packaged Goods industry

a. Manufacturers
b. Sales agencies
c. Food distributors
d. Retail operations
e. Advertising
f. Promotions
g. Market research

4. Food and Consumer Packaged Goods growing Market in the USA

a. When did it start in the USA?
b. The first dominant companies in Food and Consumer Packaged Goods in the USA
c. Where Food and Consumer Packaged Goods is reaching in 2016

5. The effect of Food and Consumer Packaged Goods Marketing on brand loyalty
a. Measuring how loyal are customers to the brands
b. Does Food and Consumer Packaged Goods Marketing change the percentage of loyalty?

6. The effect of technology and social networking on Food and Consumer Packaged Goods Marketing
a. big companies are marketing their products through vloggers, Youtubers, and bloggers.
b. how affective is this marketing channels and how much does it save their companies.

7. Food and Consumer Packaged Goods Marketing avoid brand parity

8. Food and Consumer Packaged Goods Marketing emerging developments

9. Effect of online shopping home delivering on Food and Consumer Packaged Goods Marketing

a. Shopping from home how easy and accessible it's becoming

10. conclusion

Each part and section of the outline should be defined and well explained with up to date examples.

Some comparisons should be done between Consumer packaged goods (CPG) companies, in all the nine sections. In case some information in the outline should be divided into more than one section, then do so.

the paper should be 15 pages at least of writing excluding the title page and the resources page, Single space, APA style citation and resource page with 8 resources at least including the 2 resources attached.

20 Page double space

Reference no: EM131142338

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