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Research on ikea supply chain

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Reference no: EM131881226

Do deep research on IKEA Supply Chain and answer the following questions:

1) What are IKEA´s competitive priorities?

2) Describe IKEA´s process for developing a new product

3) What are additional features of the IKEA concept (beyond their design process) that contribute to creating exceptional value for the customer?

4) What would be important criteria for selecting a site for an IKEA store?

Answer in a total of 3-4 pages

Please mention references

Reference no: EM131881226

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