Research objectives are the

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A. restrictions placed on potential solutions by the nature of the research.

B. criteria or standards used in evaluating proposed solutions to the research.

C. goals the decision maker seeks to achieve in conducting the marketing research.

D. conjecture about factors or situations that simplify the problem enough to allow it to be solved using the proposed research.

E. specific goals an organization seeks to achieve and by which it can measure its performance.

Reference no: EM131232722

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