Research amazons positioning strategy based cost-leadership

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Assignment:

Amazon's strategy process shows that business performance depends not only on the formulation and successful implementation of a given strategy but also on the process by which competitive positions are created or maintained. In light of this statement, research Amazon's positioning strategy based on cost-leadership, customer differentiation, and focus strategies and evaluate the role of any one of each of these strategies in the company's planning, managing, and monitoring process.

Reference no: EM133492006

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