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Discussion
If you were considering the ownership of a Walmart franchise, what would you want to know about the location in terms of traffic, population, incomes, employment, and competition? What else would you need to research about a potential location?
Final Marketing Plan
Instead of being the low-priced bidder, how can a business add value? And by doing so, how can a company command average or even premium rates?
Discuss the leadership SKILLS you believe the marketing leader demonstrated and explain why it is important marketing leaders possess those skills.
A certain brand, Brand X, receives an average quality score of 8.3 and a salience score of 68 percent. What is this brand's equity score based on the Equitrend?
How would you identify the majority of your company's customers, using the textbook categories on pages 31-33 of your textbook. Justify your category, using some major customers or industry categories to support your choice. Again, you may have ..
It is about 3 pages of well written paper of Proctor and Gamble company. the sitiuational analysis should include SWOT
If you were Charlene Milton, do you think Jamie Arnold intended for you to see the competitive bids? What would you have done, given this situation? Why?
What is the use of case studies and how do they add value to marketing?
Explain the basic idea behind ‘step flow' models.- Illustrate the importance of word of mouth and opinion leadership.
Understanding of current issues faced by businesses, particularly with respect to growing and marketing a new business venture
use the virtual organization link on the student website to access additional company information on kudler fine
Identify and describe the strategies used in Polaris' marketing mix. With the Indian Motorcycle, specifically, what is the unique selling proposition (USP)? How would you define the target market of Polaris products
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