Required to identify a market research problem

Assignment Help Marketing Management

Reference no: EM13708351

Required to identify a market research problem/opportunity for an organization or company and to develop a research proposal that can be turned into an actionable market research study that will provide decision makers with useful information with respect to the opportunity or problem at hand.

You will be required to develop two written reports, the Research Request Agreement and the Research Proposal. The Research Request Agreement will detail precisely the nature of your client organization or company's research problem. This report (roughly 3-5 pages, double-spaced, and with Times New Roman font size 12) should review the nature of your discussions with your client, provide background on the situation, and define the research problem(s).

The Research Proposal will include (a) a summary of the decision problem and research problem(s) being addressed, (b) a comprehensive discussion of secondary data and/or exploratory research conducted, and (c) a complete discussion of the research design, data collection method and forms, and sampling plan for your project. This report (roughly 8-10 pages plus appendices, double-spaced, and with Times New Roman font size 12) is to provide the rationale for decisions you have made and will serve as a summary of the project prior to data collection.

Reference no: EM13708351

Questions Cloud

Calculate the horizontal component of the baseballs velocity : A major leaguer hits a baseball so that it leaves the bat at a speed of 28.0m/s and at an angle of 36.9 degrees above the horizontal. Calculate the horizontal component of the baseballs velocity

What amount of charge must be placed : What amount of charge must be placed on each of its plates to make the potential difference between its plates equal to 21.0V

Journal entry for the redemption of the bonds : Prepare the appropriate journal entry for the redemption of the bonds - The bonds pay annual interest, and the interest payment due on June 30, 2007, has been made and recorded.

Compute the average density of the planet : An artificial satellite is in a circular orbit around a planet of radius r = 2.05 × 103 km at a distance d = 380.0 km from the planet\'s surface. What is the average density of the planet

Required to identify a market research problem : Required to identify a market research problem/opportunity for an organization or company and to develop a research proposal that can be turned into an actionable market research study that will provide decision makers with useful information w..

Find how much time is required for the bullet to stop : A .22 rifle bullet, traveling at 350 m/s, strikes a block of soft wood, which it penetrates to a depth of 0.130m. How much time is required for the bullet to stop

Develop the proposal for the organization : You are asked to develop the proposal for the organization. Discuss the type of organization that you are hypothetically a part of in the example. The organization may be a human services one, a regulatory agency, an environmental one, some typ..

Compute the total ordinary income for peacn inc : Compute the year end 2014 tax basis Isabel has in Delta LP - Compute the total ordinary income for Peacn Inc - compute the adjsuted tax cost (basis) of Niguel's interest in the tax partnership.

What was the tension in the cable : An early submersible craft for deep-sea exploration was raised and lowered by a cable from a ship. What was the tension in the cable

User Account

All Pages