Reference no: EM132204644
The Assignment
Write a four- to five-page business letter or memo, single-spaced, not including the list of works cited, that accomplishes the following:
• Represents the initial correspondence to your patron
• Addresses a specific person by name
• Explains a current problem
• Explains at least some of your initial research toward a solution (your paradigm)
• Cites your research clearly (according to MLA Style)
• Gives a sense of your plan of action and associated costs
• Closes with an invitation to your oral presentation
• Appends a list of works cited of at least eight sources, cited in MLA Style (remember, though, that at least ten sources are required for the project proposal)
The initial sales letter should be written as a letter of persuasion, and as such it carries the added burden of addressing a particular reader and using some of the means of persuasion available to you for appealing to him or her (with special attention to rational or logical appeals). Requirements
This assignment will be graded according to how well it does the following:
• Adheres to proper letter or memo format
• Discusses, documents, and quantifies the problem
• Highlights the reader’s concerns about that topic
• Cites specific facts and examples from your research
• Briefly proposes a plan and provides a rationale for