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Assessment:
The purpose of this assessment task is for you to reposition a current brand or industry in the marketplace. The brand and industry selected are ones which illustrate the need for repositioning i.e., a decline in sales, customer base, change in consumer tastes, rising costs etc.Don't worry, I'll give you a template.
The sections include:
• Introduction and company background;• Situation Analysis (including Macro/PESTL and Micro elements being 3Cs, SWOT etc.);• Marketing Objectives• Reference List
Attachment:- Assessment.zip
Verified Expert
Vodafone US Inc is selected for evaluation of its marketing stand and its current situation analysis. The swot and competitor analysis is presented in the report. This works out a perfect framework to design detailed marketing strategies in the future. References are given.
What expert needs to do is: Choose a brand or industry in the current market, such as Nestle, Vodafone or Apple, etc. Or any company that experts find easy to analyze. When the expert selects the company and please let me know because I will check with our boss that company ok or not. thanks!
Hi there, This is an extremely simple assignment, because I have sent the relevant template to you, and the professor only needs to fill in something according to the requirements of the template. What the professor needs to do now is: Choose a brand or industry in the current market, such as Nestle, Vodafone or Apple, etc. Thank you very much!
The following must be adhered to: • 11 or 12 size font, Arial or Times New Roman • Insert page numbers • Use the sub-headings outlined in the template to guide the reader through the sections • The executive summary and table of contents are not included in the word count. • Figures and tables should be used where appropriate, and are not included in the word count, nor are quotes and references. Direct quotes should be used sparingly. • NO APPENDICES should be attached to the report. For this reason, all diagrams, illustrations, tables etc. should be embedded throughout the plan.
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