Reference no: EM131356309 , Length:
Rephrase the BLACKBERRY Report.
Project Objectives:
- Return BLACKBERRY back for leading the mobile phone market.
- Developing the innovational ideas in BLACKBERRY.
- Increase the company profit at least by 20%, by reducing the mobile fabrication cost.
Work Sequences and team tasks:
- Task one-Develop a Market Plan, which showing the distribution and customers' requirements of the normal Mobile phone and also the smart phones all over the world.
- Task Two-Prepared a SWAT analysis, with showing the strength, weakness, opportunities, and threats that BLACKBERRY were faced.
- Task Three-Analyze the competitor's strength, with giving a special focus to Apple, and SAMSUNG.
- Task four-Secure and arrange for a flexible operating system, operating system like Android.
- Task Five-Study a marketing plan, by study the most attractive, smart, and unusual advertisement types for the customers.
- Task Six-Find alternative market with less completion, like the smart watch market, smart boards, and headsets.
With noting that, our proposed recommendation should cover the four BLACKBERRY difficulties.
Attachment:- Blackberry assignment.rar
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