Reflecting on the market entry plan

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Reference no: EM133161337 , Length: word count:2200

Question 1
Finalize John Deere manufacturing company's Market Entry Plan by addressing a) and completing b) for reflection.

a) How would your recommendations of the country and market entry option impact the firm in terms of its organizational structure, functions and processes, products, and resources?

b) Reflecting on the Market Entry Plan and Part a) above, explain how this process has specifically assisted you to develop an understanding of how a global business run.

Question 2
Manounya is an emerging economy in Asia with a population of 80 million. In the last two decades, the country has developed a strong manufacturing industry covering a wide range of consumer products. The country has a growing middle-class population as a result of its rapid economic growth with GDP per capita reaching USD20,000 in 2021. The overall education level in the country has been steadily improving keeping pace with the economic development with a large pool of skilled people. To further strengthen the nation's manufacturing capability and transform the industry to a high-tech based one, the Manounya government has developed long-term strategies to encourage investment that will facilitate the transformation, including providing incentives to attract foreign investment. However, in the past three years, there have been increasing tensions between Manounya and its largest trading partner, with which Australia is allied.

Using the Manounya scenario and any assumptions that are deemed necessary and appropriate, discuss the opportunities and risks for an Australian company specialised in developing high-tech medical equipment to expand its business to Manounya as part of its internationalisation strategy.

References MUST be provided in-text and in a reference list as per the Harvard style of referencing. Please also include a Table of Contents.

Reference no: EM133161337

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