Reflect on how they have impacted success of businesses

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Identify two businesses that operate in the same market but have different marketing strategies. Describe the marketing strategies and reflect on how they have impacted the success of the businesses. Provide examples to illustrate your arguments and demonstrate your understanding of the relevant concepts and principles from your learning. You should include a minimum of two (2) scholarly sources in this discussion. Information on scholarly sources is available below under useful resource links.  Please answer the questions in about 500 words (excluding references).

What value does the Small Business Administration bring to small business and should the role of the SBA be expanded or reduced in poor economic times? Should it continue its presence in better economic times?

Reference no: EM132221473

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