Recommendations to incentivize pharmaceutical firms

Reference no: EM133121980 , Length: word count:900

EMERGING MARKETS: The Ebola Challenge

CASE DISCUSSION QUESTIONS

Question 1. Dr. Margaret Chan, Director- General of the WHO, criticized the pharmaceutical industryfor being "profit-driven" and for failing to invest in the development of a vaccine or cure for Ebola. As CEO of a leading pharmaceutical firm, how do you respond to these criticisms?

Question 2. As a shareholder of a pharmaceutical firm that announced its new investment to develop an Ebola vaccine and that as a result, your dividend would be reduced, would you support or not support the firm's decision to spend your money to combat Ebola?

Question 3. As a US government official, what would be your recommendations to incentivize pharmaceutical firms to develop an Ebola vaccine?

Attachment:- The Ebola Challenge.rar

Reference no: EM133121980

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