User Account

All Pages

Recall proportions for the two commercials

Assignment Help Finance Basics
Reference no: EM131081344

In a test of the quality of two television commercials, each commercial was shown in a separate test area six times over a one-week period. The following week a telephone survey was conducted to identify individuals who had seen the commercials. Those individuals were asked to state the primary message in the commercials. The following results were recorded.

Excel File:

  1. Use= .05 and test the hypothesis that there is no difference in the recall proportions for the two commercials.
    Formulate the null and the alternative hypotheses.H0:p1-p2- Select your answer -greater than or equal to 0greater than 0less than or equal to 0less than 0equal to 0not equal to 0Item 1 Ha:p1-p2- Select your answer -greater than or equal to 0greater than 0less than or equal to 0less than 0equal to 0not equal to 0Item 2 
    What is the value of the test statistic (to 2 decimals)? 
    What is thep-value (to 4 decimals)? 
    Does there appear to be a difference in recall proportions for the two commercials?- Select your answer -YesNoItem 5 
  2. Compute a 95% confidence interval for the difference between the recall proportions for the two populations (to 4 decimals).( , )
    It appears that- Select your answer -Commercial ACommercial Bneither commercialItem 8 has a better recall rate.

Reference no: EM131081344

Questions Cloud

Evaluation of carcinogenic risks to humans : According to IARC Monographs on the Evaluation of Carcinogenic Risks to Humans: Tobacco smoke and involuntary smoking (Vol. 83. 2004, Lyon: IARC Press), people with the highest lung cancer risks are those who:
Differences in the proportion of young women : Give a 99% confidence interval for the differences in the proportion of young women who develop cervical cancer with and without the vaccine.
Write an essay about the case a political aspect : Write an essay about the case "A Political Aspect". Required "Financial statements must provide a neutral scorecard of the effects of transactions." Comment.
Identify two public relations messages : Identify two public relations messages and two public relations practices that were used to address the crisis. Write a paper of no more than 1,400 words evaluating the legality and ethicality of the public relations messages and practices that you..
Recall proportions for the two commercials : Use= .05 and test the hypothesis that there is no difference in the recall proportions for the two commercials.
Analyze the segmentation strategy used by the company : For the product category that your group has been assigned, pick one brand (i.e. manufacturer brand or private label brands or premium brands) and identify the brand's marketing mix (product details, price, promotion and place).
Conducting hypothesis testing : WHAT'S IN A SAMPLE? Why is it important that a sample be random and representative when conducting hypothesis testing?
Identify a global organization with a multinational presence : Identify a global organization with a multinational presence
What are the main components of an effective csr policy : What are the main components of an effective CSR policy?

Reviews

Write a Review

Finance Basics Questions & Answers

  Compute the annual rate of return on this machine using

assume that a machine costing 300000 and having a useful life of five years with no salvage value generates a yearly

  It anticipates that 30 percent of its customers will take

discount policy. stevens company presents the following informationcurrent annual credit sales24000000collection

  Various techniques of inventory management

An investor is thinking of investing in a recurring deposit scheme that offers an interest rate of 12% per annum

  Compounding of interest-present-future value of investment

Explain how annuities affect TVM problems and investment outcomes with the impact of the following items listed below - this does not have to be exstensively long

  Pluses and minuses of decision

Should XYZ vertically integrate upstream, building or buying a hatching company and an animal feed company? What are the pluses and minuses of such a decision?

  What is joint probability distribution for saving per year

what is the joint probability distribution for saving per year and useful life?

  What is the american quote based on this information

Assume a pair of Nike athletic shoes costs $95.00 (USD), but since you are a Japanese consumer, you can purchase it for 9,690 Yen. What is the American quote based on this information?

  Estimate the base case cost of each alternative regarding

1. estimate the base case cost of each alternative regarding the provision of ultrasound services. for now ignore the

  The loan will be 36 months with a rate of 8 per year if you

you are buying a car its total price is 25000. as part of the deal you will make a down payment today but your first

  All utilization and cost date remain same what pmpm rate

assume that valley forge hospital has only the following three payers

  Identifying and managing risk

In this assignment, you will compare and evaluate risk management techniques from experts in the field. Go to the Ashford University Library and find one article by Dr. James Kallman. Dr. Kallman, an expert in the field of risk management, has wri..

  Calculate total annual inventory cost under eoq

Calculate total annual inventory cost under EOQ. How does this compare to her current inventory costs.

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

Submit Assignment

Academics

Major Subjects

Majors

Get In Touch

whatsapp: +1-415-670-9521

Phone: +1-415-670-9521

Email: [email protected]

TERMS & POLICIES

HELP & SUPPORT

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd