Reason manufacturers use wholesalers instead of marketing

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The reason manufacturers use wholesalers instead of marketing their products directly to end buyers is

A. Manufacturers want to specialize in the manufacturing process rather than trying to become marketing experts

B. Wholesalers will pay more for goods from manufacturers than consumers will

C. Retailers prefer to deal with middle men rather than the manufacturer

D. Wholesalers are more cost efficient because they handle so much more volume than any one manufacturer could

Reference no: EM131169514

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