Reason for positioning and repositioning products

Assignment Help Basic Computer Science
Reference no: EM131178784

In regards to positioning and repositioning a product. These concepts include / category membership, competitive frame of reference, Points of Parity (POP), Points of Difference (POD), establishing brand position (category benefits, comparing exemplars, product descriptor), and differentiation strategies. How might a perceptual Map assist you in explaining your repositioning strategy?
In terms of repositioning, one of three factors typically inform the decision: 1) a competitor's position; 2) a new market; or 3) a rising trend.

Question to Answer:

1.) Explain the reason for positioning and repositioning products.

2.) Choose a product with which you are familiar, preferably one in your industry, and explain how it might be repositioned. Indicate its current position in the market, a desired position, and how you would manage the repositioning effort.

Reference no: EM131178784

Questions Cloud

Use of equity financing over debt financing accurate : Christopher argues that the company should increase its use of equity financing because debt costs 25% while equity only costs 20% and thus, equity is cheaper. Is Christopher's analysis of the cost of equity, debt, and decision to increase the use..
What is known as the newton-pepys problem : Discuss the history and solution of what is known as the Newton-Pepys problem, which asks which is most likely: rolling at least one six when six dice are rolled, rolling at least two sixes when 12 dice are rolled, or rolling at least three sixes ..
Show the gains or losses with the current plan : 1. Show the gains or losses with the current plan.  Explain how those gains were calculated (because that is where I am at a loss). 2. Show the gains or losses with the proposed plan.  Explain how those are calculated.
How accounting practices in bric countries will contribute : Compare and contrast how accounting practices in BRIC (Brazil, Russia, India, China) countries will contribute to or hinder economic growth for organizations that conduct the majority of their operations in those areas.
Reason for positioning and repositioning products : 1.) Explain the reason for positioning and repositioning products. 2.) Choose a product with which you are familiar, preferably one in your industry, and explain how it might be repositioned. Indicate its current position in the market, a desired ..
Explain to the boss how good customer service : If you were going to use online technology to identify training needs for customer service representatives for a web-based clothing company, what steps would you take to ensure that the technology was not threatening to employees?
Facility charisteristics of activity based facilities : Compare and contrast in detail thr lodging and facility charisteristics of activity based facilities versus themed facilities?
Product naming concerns-intellectual property protection : Option 1: Product Naming Concerns and Intellectual Property Protection - Tangible Product A part of new product launch strategy includes creating the product or service name. Address these questions:
Strategy would not increase the value of the stock : Bob and Sam want to increase the value of their company’s stock but they don’t want to dilute their equity or issue more debt. How can they increase the value of the stock? Are there any conditions under which this strategy would not increase the val..

Reviews

Write a Review

Basic Computer Science Questions & Answers

  Find out who is in charge of your site

Look up your site both by DNS name and by IP network number; for the latter you may have to try an alternative who is server (e.g., who is -h whois.arin.net...). Try princeton.edu and cisco.com as well.

  Which command displays network activity statistics for tcp

Which command displays network activity statistics for TCP, UDP, and IP? a. telnet b. nbtstat-s c. ping -s d. netstat -s e. nslookup

  An addressing and naming model in an environment

Outline a plan for the development of an addressing and naming model in an environment of the following scenario:

  What must jack earn in the fifth month

During the first four months of the year, Jack earned $1320, $800, $1340, and $530. If Jack must have an average salary of at least $960 in order to earn retirement benefits. What must Jack earn in the fifth month in order to qualify for benefits?

  Percent of the total cost was spent on extra expenses

A sold his car to B at 20% profit of the cost price but incurred a net loss of 10% because of extra expenses. What percent of the total cost was spent on extra expenses?

  Impact of development of us economic system

Elaborate on creating socio-economic spaces in its broadest sense and the role and impact of the development of the US economic system as it pertains to the paradox of limitations and freedoms in the paradox between capitalism and democracy.

  Component interface for an emergency control room

As the lead software engineer for a medium-sized hospital, you have been asked to spearhead an effort to improve the tracking of Voice Over IP (VOIP) calls made within the hospital system.

  What is the optimal level of output for a monopolist

Question #2A monopolist faces a demand given by p = 30 - 3y. Its cost function is c (y) = 3y 2 + 6 y a) What is the optimal level of output for a monopolist? b) What is a monopolist price?

  Calculates and prints the sum of all even numbers

Write a program that calculates and prints the sum of all even numbers between 10 and 40. Your program must be properly formatted and commented.

  Determine the type of muscle tissues

The image below shows a longitudinal view of a type of muscle.  Note the multiple nuclei that lie at the periphery of the muscle fibers as well as the striations (thin lines) formed by the arrangement of the thick and thin myofilaments.

  What does the underlying heap contain

What does the underlying heap contain after the following sequence of pseudocode operations, assuming that pQueue is an initially empty priority queue?

  Compare this with existing distance-vector router learning

Assume that routers only receive new-network notices from other routers, and that the originating routers receive their IP network information via configuration

Free Assignment Quote

Assured A++ Grade

Get guaranteed satisfaction & time on delivery in every assignment order you paid with us! We ensure premium quality solution document along with free turntin report!

All rights reserved! Copyrights ©2019-2020 ExpertsMind IT Educational Pvt Ltd