Read the business intelligence software at sysco case

Assignment Help Marketing Management

Reference no: EM133296767

Assignment:

Your assignment is to read the Business Intelligence Software at SYSCO case. Imagine you are Twila Day and you have just received approval to move forward with the BI implementation at SYSCO. One of your system administrators just entered your office stating, "Twila, we need to expand our BI implementation to include more functionality than the two business questions under consideration. We are wasting the capability of BI." While you agree, somewhat, with the second statement, provide a reply to this system administrator that explains the current approach. Keep in mind the IT infrastructure at SYSCO, the organizational culture, as well as the major IT projects recently completed.

Reference no: EM133296767

Questions Cloud

Example of market segmentation : Give an example of market segmentation that is appropriate for the purposes of product design but imappropriate for the purposes of marketing channel design.

How to transform these strategies to succeed in that market : Choose any one emerging market and suggest how you need to transform these strategies to succeed in that market.

Explain the kind of appeal each of these adverts evoke : Explain the kind of appeal each of these 6 adverts evoke. State their target audiences & whether the advert addresses their needs.

Discuss the concept of race to the bottom : Discuss the concept of 'Race to the Bottom' as described in the video, using examples from the video and at least two other high-quality sources.

Read the business intelligence software at sysco case : Imagine you are Twila Day and you have just received approval to move forward with the BI implementation at SYSCO.

What is adequate ctr and cpc in an online dating business : How can you determine what is a "good" or "adequate" CTR and CPC in an online dating business? How can you increase your CTR in Google search results?

Introduce the ray-ban facebook smart glasses to japan : Please provide me with the detailed strengths and weaknesses of deciding to introduce the Ray-Ban Facebook smart glasses to Japan.

How has impacted political marketing for this election cycle : How has this impacted political marketing for this election cycle? Now that Elon Musk owns Twitter, where do you see the company going? Thoughts?

Discuss the university of florida can use resources : Basically, how would you as sport marketer at the University of Florida get students and fans involved to generate new students and fans.

User Account

All Pages