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Question regarding the communication plan

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Reference no: EM131040853

Develop a 1,400-word Communication Plan including the following:

  • Discuss the marketing communication channels available for the domestic and international markets.
  • Evaluate the merits and drawbacks of the channel options in relation to the target audience, your product or service, and the timing of the launch phase.
  • Select the communication channel that is best for marketing your product or service in the domestic and international markets.
  • Discuss the reach of each communication channel. (Stacy please complete this section only)

Cite at least three scholarly sources.

Reference no: EM131040853

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