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Questions-branding and pricing

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Reference no: EM133238989

Questions - Branding and Pricing:

  1. What are the brands of your 2 products? Please include the market segment for each of your brands.
  2. What retail price did you set for each product?
  3. What is your products' Cost of Production under Task List > Marketing > Pricing.
  4. What is your products' Cost Per Unit under Manufacturing > Factory Simulation.  Is there a difference between your answers to Question 3?  Why?
  5. What was your rationale for each price (competitive pricing, a desired profit margin that you wanted, costs etc...)?  Remember to include the data to support your pricing decision.

Incentives:

  1. Did you offer any rebates/discounts on each of your products?
  2. Why or why not?  Include the data to support your rationale to offer, or not offer, rebates/discounts on each of your products?

Reference no: EM133238989

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