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Travelmania Inc. is a new, Internet based travel agency specializing in customized exotic and adventure travel. The company has limited resources and very low level of awareness in the market. Even within the exotic and adventure travel market, it has to deal with competition from the major online travel companies and needs to create a comprehensive differentiation and branding strategy. What segmentation variables would you use to segment the market, and which segment would you focus on? What should be the key concept at the center of the company's brand identity? Describe what should cross the customer's mind when they come across the Travelmania brand name.
describe their sources of competitive advantage. For each, state whether you believe which quality supports their strategy or does not support it.
Illustrate what effect should a realistic job preview have on a new hire's attitude also behaviour.
Describe how should we define "fair" compensation. Elucidate what tests/procedures would you recommend to an organization to determine whether the ways in which they compensate employees is "fair".
Propose the method you would use, if you were the hiring manager, to determine the compensation an employee deserves
Assume you are a manager of a large heavy equipment manufacturing company. Your company currently outsources the manufacturing of a specialized piece of equipment to a firm in another country.
Chris Kolbe is a master of change. Now president of Orig-inal Penguin, Kolbe essentially runs the division for itsparent company, Perry Ellis International. Original Pen-guin was a 1950s icon - the penguin logo appeared on Mun-singwear Penguin knit s..
The new Fore and Aft Marina is to be located on the Ohio River near Madison, Indiana. Assume that Fore and Aft decides to build a docking facility where one boat at a time can stop for gas and servicing.
Discuss the issue of project constraints also other unique aspect of the bridge in the risk management process. Were these issues taken into consideration why.
You are an independent consultant, and you have been approached by a company called Gerusa. Gerusa is a company of former Soviet scientists who have developed a method of killing cancer cells with light in a process called Photodynamic Therapy
Is counterfeiting of Louis Vinton always a negative. Are re any circumstances where it can be seen as having some positive aspects.
Will that alone answer the turnover problem? What other methods are available to you?
Find out average time in the waiting line. Find out average time in the system. Find out probability which there is one person waiting. Find out probability an arrival will have to wait.
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