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This course in quantitative methods is intended to provide a valuable tool in your toolbox of professional skills when you are dealing with real-world decisions. Much of your training will emphasize qualitative methods as a primary approach to understanding organizations, but there is a time and a place for each method. Based upon your desired outcome, many research questions can be approached by either a qualitative or quantitative research method. It is up the researcher to determine which method to use, as each method provides different information to address the research question.
Scenario: An organization has struggled financially against a very competitive product market and needs to change or shut down. Discuss the following:
Suggest an appropriate qualitative and quantitative approach. What would be the advantage of each choice?
How would each research methodology help the organization survive?
What benefits would be achieved by each approach?
As noted in this chapter, writers should not overstate claims they make about a product or service, nor should they speak negatively or disparagingly about a competitor. Search the Web for products that are usually marketed with a large degree of hyp..
The interpersonal relationship is very important in any organization which leads to the effectiveness of organizational performance. Good interpersonal relationship can be built based on the personalities of workers, colleagues, managers, and subordi..
When all parties seriously want a win-win solution and have enough time, _____ is the best strategy for conflict resolution.
Analyze techniques used by IDEO to embed organizational culture.
The Soda Summit police chief just announced a new shift schedule to her department. In the past, police have always worked eight-hour shifts, five days a week. Use your knowledge of organizational development to answer the following questions, which ..
Which of the following statements about the Internationalization Process is INCORRECT?
How are attitudes formed? Describe ways attitudes can be changed.
Think about the forces that have resulted in increased global integration and the growing importance of global marketing:
Hispanics are one of the fastest growing market segments in the United States. Yet it would be a mistake for marketers to generalize that all Hispanics are the same. Discuss how there may be multiple subsets of Hispanics and the marketing implication..
Great Buys isn't sure it has a binding contract with its customers because the contract is completely online and in electronic format.
Propose a new approach that could be used by Alliance by using the purchase information that can be obtained on individual customers.
Personal protective equipment (PPE): What equipment or tools will your employees in this job require to work safely? Cumulative trauma disorders (CTDs).
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