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Purpose of designing menus and product offerings

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Reference no: EM132335699

Question

The following key areas should be identified when conducting a full market analysis for the purpose of designing menus and product offerings:

1. Market size-existing and potential customers

2. OECD reports

3. Market trends

4. Market growth rate

5. Market profitability

6. Industry cost structure

7. Key success factors

Reference no: EM132335699

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