Public relations damage control questions

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Public Relations Damage control questions

1) "The lawyers are telling me I shouldn't admit to any mistakes, that it will cost us a fortune. But it seem like you are telling me to apologize to try to win back trust - why should I listen to you instead of the lawyers?

2) "If we are going to hire a celebrity, who we might be able to reasonably afford, to be one of the faces of our campaign, as a spokesperson, who should we try to get and why?"

3) "What media platforms should we utilizing in our campaign? Should our message change based on the platform?"

4) "I see on your CV that you have an undergraduate degree in Communication Studies. I did too. Tell me 3-4 things you learned in your studies that are influencing how you are putting your proposed campaign together."

Reference no: EM132692439

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