Public communication campaigns

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Public Communication Campaigns, provides a discussion on cognitive and affective variables that may affect the understanding of a communication campaign. Discuss these variables using your own words as they relate to your understanding of a communication campaign. In addition, answer this question: How do you determine whether to accept and believe the information presented to you, or discard the content? You need to have a communication campaign in mind to answer this question. This campaign can focus on a health-sponsored program, environmental issues, societal advocacy, or a public-service announcement.

Reference no: EM132204707

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