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Discussion Post: The Stage Gate Process
One popular growth strategy used by marketing managers is new product development. While new product development is a popular technique, it is not always successful. Many products released to the market often have a short product life cycle. One popular method to increase the chances of success for a new product is utilizing the stage-gate approach, as discussed in Chapter 18.
Respond to the following, considering a company you work for now or in the past.
1) Propose an original new product for that organization using the stage-gate process. 2) Provide specific examples for each of the five steps of the stage-gate process.
Description of the creating mental categories and why it's important and a description to external material such as current news event or real world event
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The most common area of ethical dilemma for case managers is balancing patient advocacy with cost-containment. Describe four strategies you would use if a patie
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